Treating the customer experience as a strategic imperative can mean the difference between lasting success and losing customers to the competition. Cable multiple system operators (MSOs) do not have to compromise to bring customer experience to its highest standard. They do need to make services easier to purchase, own and use.
The Alcatel-Lucent portfolio of Motive Customer Experience (CX) solutions and expert services help cable MSOs forge stronger and more valuable customer relationships. These solutions enable cable MSOs to foster brand loyalty by building customer-focused improvements into their products and services.
The Alcatel-Lucent portfolio of Motive CX Management solutions automates broadband services activation, troubleshooting, and problem resolution to make customer interactions easy, efficient and effective. Cable MSOs can increase profitability by simplifying customer interactions. They can stand out and succeed by creating the simple, compelling experiences customers want.
Motive Analytics solutions get cable MSOs more value from customer and network data. Insights gathered improve performance and ensure that the company operates dynamically with living data. Real-time capabilities can harness predictive models, optimizing business decisions quickly and effectively.
Cable MSOs can improve business performance using customer insights to thrive in a complex and competitive environment with analytics and insights that strengthen customer relationships and increase customer lifetime value.
With Motive Optimization, cable MSOs can enhance loyalty and profitability, positively influencing usage behavior in a way that reduces the impact on the network while improving profitability. Cable MSOs do not have to sacrifice the bottom line to deliver a superior quality of experience (QoE). With a positive and proactive approach to customer experience optimization, service providers can deliver more for less and inspire greater customer loyalty.
Cable MSOs can take action to improve
the customer experience.
Alcatel-Lucent consulting services can help cable MSOs develop a
prioritized, actionable plan to help their entire business improve the
customer experience. The Alcatel-Lucent approach combines business and
technical consulting to help build a transformation plan that closes
the gap between customer expectations and experience, while increasing
customer lifetime value.